Is KitchenAid A Good Brand? (15 Reasons Why Kitchenaid is a Good Brand)

Disclosure: We may get commissions for purchases made through links in this post.

What Is The KitchenAid Brand Known For?

The KitchenAid brand is recognized worldwide for its top-quality products and they are also recognized as being expensive as well. So is KitchenAid a good brand and is it worth the price?

KitchenAid sells a lot of kitchen appliances and rates well across the board however when it comes to Stand Mixers they go to a different stratosphere than other brands. 

No other brand comes close – KitchenAid comes in first and daylight comes in second. Then you have all of the other brands. That is how superior KitchenAid Stand Mixers are from all others.

What puts them ahead? Is it the quality? The design? Functionality? Options? The answer is yes! In every aspect, the KitchenAid Stand Mixer is one step ahead if not three steps ahead of all other brands.

That is why they are so popular and why customers keep coming back for more – they own their market and have done so for a very long time.

Let’s look at some of the reasons why Kitchenaid is a good brand…

15 Reasons Why Kitchenaid is a Good Brand

When you think of KitchenAid (Available on Amazon), you probably think of the classic stand mixer, but they also have a wide range of other appliances, such as dishwashers and refrigerators. KitchenAid is a brand that has been around for nearly a century, and they produce high-quality products.

They are known around the world for their quality, design, and performance. Here are 10 reasons why KitchenAid is a great brand.



1) Consistency

KitchenAid makes consistently good products. You know when you buy a KitchenAid product that it will be made with quality materials and designed to perform well.

2) Design

KitchenAid makes modern appliances with a classic twist. Their refrigerators feature stainless steel with black trim that looks both elegant and timeless in any kitchen. Their mixers will complement any color scheme or decor style you prefer.

3) Durability

KitchenAid products are built to last for years to come. Their mixers are so durable, in fact, that many people pass their mixers down from one generation to the next. You can purchase a KitchenAid product with confidence knowing it will last years without breaking down or looking outdated.

4) Good Warranty

KitchenAid offers one of the best warranties in the business, which shows they have confidence in their product’s durability. Many of their products come with a 1-year warranty, while others have up to 5-year warranties on parts and labor costs.

5) High-End Feel

KitchenAid products look and feel of high quality from the moment you unpack them. In addition to looking great and feeling solid in your hand, they also feature the latest technologies and features to improve performance. If you want your kitchen to look like it belongs in a magazine, stick with KitchenAid appliances.

6) KitchenAid is a subsidiary company of Whirlpool.

Whirlpool is one of the largest appliance brands in the world, and their KitchenAid products are held to the same high standards as their other appliances. This means you can expect KitchenAid products to be reliable and work perfectly for a long time.

7) Variety of Options

KitchenAid offers a huge variety of appliances and accessories, from dishwashers to dish drying racks to blenders. They offer something for everyone! You can purchase an entire set of KitchenAid appliances, or just add in a few pieces here and there.

KitchenAid KSM150PSAQ Artisan Series 5-Qt. Stand Mixer with Pouring Shield - Aqua Sky

8) Reputation

KitchenAid has built its reputation on producing high-quality products over many years. They’ve learned what works and what doesn’t. They’ve had time to perfect their craft and develop a loyal following.

9) Professional Quality

KitchenAid products are designed to be used in professional kitchens, which is a pretty good indication of how durable and long-lasting their products are.

10) Reliability

KitchenAid mixers are famous for their reliability. These mixers work well and continue to work well for years. The company stands behind its products with an excellent warranty and a full range of replacement parts if needed.

These mixers aren’t cheap but they’re worth every penny if you bake frequently or in large quantities.

11) Powerful

KitchenAid stand mixers are powerful machines. They’re strong enough to handle everything from cookie batter to bread dough with ease. The smallest model has a 250-watt motor while the larger models pack up to 1 horsepower (although some models have less), which is plenty powerful enough for baking and cooking needs.

12) Innovative Design Features

KitchenAid has made its mark with innovative design features that make its products easy to use, even for those who are more experienced cooks.​

For example, many of their stand mixers come with a pouring shield that prevents flour or other ingredients from splashing outside the bowl while the mixer is in operation.

The shield also allows you to add ingredients while the mixer is in operation without making a mess. Other brands offer similar features but they’re not as widely available as they are with KitchenAid products.


KitchenAid KSM150PSAQ Artisan Series 5-Qt. Stand Mixer with Pouring Shield - Aqua Sky


13) Easily Attachable Accessories

The KitchenAid Artisan 5-quart model has an attachment hub that allows you to easily add many different accessories such as a meat grinder or pasta machine.

This is a big advantage over other brands that don’t offer this option or make it difficult to use their accessories. This makes KitchenAid stand mixers incredibly versatile! You can use it for so much more than just mixing batter or dough!

14) Ease of Use & Safety Features

The KitchenAid stand mixer is designed to be easy to use, and simple to clean. The tilt-head mechanism allows for easy access to the bowl, making it easier for you to add ingredients and scrape sides as needed.

The safety features include a locking head that prevents the bowl from being tipped off during operation and a safety shield that prevents you from accidentally placing your hands inside the bowl or touching the moving parts during operation.

15) Energy Efficiency

KitchenAid ovens and ranges are incredibly energy efficient. In fact, all of their ranges exceed the minimum federal efficiency standards by at least 10%. For example, their freestanding electric range uses only .92 kWh per hour. That’s over 30% less than the average freestanding range uses!

Below I have listed some of KitchenAid’s most popular products with a focus on customer thoughts based on what they think of this brand…

KitchenAid Stand Mixers Are Ming-Boggling

Get everything done in the kitchen with food prep tools you’ll love. Mix, whip, chop and knead quickly and efficiently with this stand mixer.

The high-torque power hub is designed to use the motor’s power to operate optional attachments from food grinders to pasta makers and more.

This stand mixer has a MIND-BOGGLING 91% of consumers rating it 5 out of 5 stars. Its 10 speeds allow you to perfectly mix, knead and whip ingredients for everything from cookies and bread to sauces and ice cream.

This KitchenAid stand mixer includes a 4.5-quart stainless steel bowl for durable mixing action that makes all-size batches feel weightless…

KitchenAid K45SSWH


kitchenaid mixer


Example of comments from KitchenAid:

This thing is awesome. I’ve used it to make multiple cakes and cheesecakes, it can mix cooked potatoes up to make mashed potatoes and much more. Price is definitely worth it!!

  • It’s awesome. Well worth the money! My wife was so happy to receive this stand mixer for Christmas. She makes all kinds of delectable goodies in it.
  • The mixing action is superior to the brands I had owned before and it’s “Made in America”!
  • This mixer is worth every penny. I love to bake and it has enabled me to do a lot more of it.
  • I love the versatility the kitchen aid mixers provide as well! All the different attachments are a great bonus!
  • It’s expensive but worth every penny. Every kitchen should have it.
  • This machine will handle anything you throw at it, from whipping cream, mixing chocolate chip cookie dough w/ nuts, to really stiff bread dough.
  • I should have bought this years ago. The quality can’t be beaten.
  • Sure you can find mixers for half the price, but you get what you pay for, too. This thing is worth every penny!
  • Anyone that has ever owned a KitchenAid product, should know, that this is one of the best!
  • I decided to get the KitchenAid to speed up the process, and it has been one of the best buys I have ever made! I am in love with my mixer.
  • It’s clear why this brand is the gold standard for mixers! I know I’ll use this for the rest of my life, and I’ll pass it on to someone important!
  • The confidence in buying a KitchenAid product has no comparison with other brands.
  • This mixer took all the hard work out of making cookies and it was a joy to bake again. Anyone interested in a mixer, this is the brand to get.
  • KitchenAid is the best brand of a stand mixer in the world.

Click For Pricing Details

KitchenAid Is An Excellent Brand For Food Processors

With an efficient, 7-cup work bowl and an extra-wide feed chute, the  KitchenAid 7-Cup Food Processor is designed to handle the big jobs. The one-step twist-free bowl release allows for simple assembly and disassembly without touching the blade or bowl.

This food processor has an excellent 78% of consumers rating it 5 out of 5 stars.. The advanced all-steel motor is designed for outstanding durability and performance. And with dishwasher safe parts, cleanup is a snap!

Plus, a new button on the top of the lid makes it easy to securely latch the lid onto the bowl and remove it…


KitchenAid KFP0718BM Food Processor, 7 cup


KitchenAid KFP0718BM Food Processor, 7 cup, Matte Black

Click image to view on Amazon


Example of comments from KitchenAid:

Performs as you would expect fine KitchenAid products to and clean up is a breeze! Now I don’t dread cleanup on my food processor so I tend to use it more.

  • Lives up to the KitchenAid brand. The product is excellent.
  • 7 cups is a good size. Runs quiet, excellent chopping results for hard foods as well as soft leafy foods.
  • I knew I couldn’t go wrong with the KitchenAid brand.
  • Very easy to clean.
  • It was a replacement for another brand … the KITCHEN AID is AWESOME!
  • The food processor holds up to the Kitchenaid brand! Good quality!
  • Kitchenaid’s products are a great investment. I’ve used this for many things everything from shredding cabbage for Coleslaw to slicing carrots and pureeing salsa.
  • It’s KitchenAid…what can I say? I have never had a bad experience with any product from them. The price tag has always been worth it.
  • When it came time to replace my old food processor, I looked for a Kitchenaid for its reputation for reliability and beauty. I have NOT been disappointed!
  • This is an awesome product! Just like all KitchenAid products!
  • I really trust KitchenAid, so when I wanted to try out a food processor, it’s what I looked for first!
  • This is a fantastic, large-capacity processor that has done everything I’ve asked it to, from shredding cheese to chopping nuts to making nut flours to making dips and spreads without fail every time.
  • High quality, heavy-duty, and matches my other red KitchenAid items perfectly.

Click For Pricing Details

KitchenAid Is An Amazing Brand For Blenders

The KitchenAid KSB4027PA 1700W Countertop Blender provides you with the power and time savings you need to do more in your kitchen. Attachments such as the food processor bowl, blender jar, and soupmaker make it easy to execute a wide range of tasks from mixing and puréeing to juicing and chopping.

This food processor has an AMAZING 81% of consumers rating it 5 out of 5 stars. If you love a smoothie as much as we do this smart KitchenAid Countertop Blender is for you.

The blender jar features a unique asymmetric blade that blends at four distinct angles to pull contents into the blade…

KitchenAid KSB4027PA K400 Countertop Blender


KitchenAid KSB4027PA K400 Countertop Blender, 56 Oz, Passion Red

Click image to view on Amazon


Example of comments from KitchenAid:

This blender is insanely powerful. I purchased it for home use and I’m very impressed with the quality and blending power it provides. Ice is no problem for this blender when making smoothies or drinks.

  • It’s exactly the kind of high-quality appliance I would expect from this brand.
  • I’ve always trusted the KitchenAid brand, and this packs all the punches, just like everything else they make.
  • The blender is sleek and modern and it looks great on my countertop. KitchenAid has always been a reliable brand.
  • I love the Kitchen Aide brand. Their customer service is top-notch and their products work well.
  • Amazing quality for the value. Best blender I’ve ever used.
  • I have gone through a number of blenders in the last few years and wasted a lot of money, but this is the best by far and worth every penny.
  • This is the best blender I’ve ever owned. It’s powerful and seems to handle any job with ease. Love it!
  • Makes perfect margaritas in such a short time. Blended perfectly just like the Mexican restaurants!
  • Does a wonderful job. I didn’t realize that the smoothies I was making with my old blender weren’t really “smooth” until I made one with my new blender.

Click For Pricing Details

KitchenAid Is An Amazing Brand For Countertop Ovens

Cook your favorite meals in less time with impressive power and convenient features. With the KitchenAid dual convection toaster oven, you’ll get reliable results with professional precision. Featuring both convection baking and broiling, this countertop oven can roast a chicken, bake delicious lasagna or even toast a loaf of bread.

This food processor has an AMAZING 83% of consumers rating it 5 out of 5 stars. The Oven is constructed of durable stainless steel, and the unique steam-cleaning feature makes it easy to clean, and an automatic shut-off function ensures your safety.

KitchenAid KCO255BM Dual Convection Countertop Toaster Oven


KitchenAid KCO255BM Dual Convection Countertop Toaster Oven, 12 preset cooking functions to roast, bake, fry meals, desserts, grill rack, baking pan, Digital display, non-stick interior, Matte Black

Click image to view on Amazon


Example of comments from KitchenAid:

This is a fabulous countertop oven! The convection bake setting gets food done very quickly. The roast setting is amazing – vegetables are roasted to perfection! Reheating is easy with the preset temperature and duration. It’s definitely worth every bit of its price and then some!

  • For decades Kitchenaid is the “#1 brand” of small appliances in my kitchen.
  • I absolutely love it! Easy to use, easy to clean, And I need to adjust my cooking time with the convection oven, etc! I’m in my 80’s and I find it a delight!
  • One of the best and easy-to-use high-quality ovens.
  • This has pretty much taken the place of my oven. Since I cook only for myself, it’s the perfect size for most things.
  • It’s very easy to use. It cooks great. Super easy to clean.
  • And best of all doesn’t heat up the house as much as the regular oven does.
  • One of the best countertop ovens we have owned. It fits nicely without taking away much counter space.
  • It has a sleek look and most importantly easy to use.
  • Cooking time is usually around 30% faster than other convection toaster ovens.
  • And the results are evenly heated, crispy on the outside, and juicy on the inside.

Click For Pricing Details

KitchenAid Has An Excellent Drip Coffee Maker

Like freshwater pouring from a pristine mountain stream, the KitchenAid KCM1208DG 12-Cup Drip Coffee Maker brings you the ultimate European coffee experience. Equipped with a unique 29-hole spiral showerhead, it delivers the ultimate shower performance.

This coffee maker has an incredible 75% of consumers rating it 5 out of 5 stars. This showerhead evenly saturates coffee grounds for optimal extraction and gives you more control over the entire brewing process.

KitchenAid KCM1208DG Spiral Showerhead 12 Cup Drip Coffee Maker


KitchenAid KCM1208DG Spiral Showerhead 12 Cup Drip Coffee Maker, Matte Charcoal Grey

Click image to view on Amazon


Example of comments from KitchenAid:

This Kitchen Aid is probably the best coffee pot I’ve ever had – including the Bunn. Great purchase and the coffee is great.

  • I LOVE this KitchenAid coffeemaker. You don’t have to add extra coffee to get a good cup of coffee.
  • I really love the way it’s made because I have arthritis in my hands. Thanks for thinking of me.
  • The price is worth it because it’s so well made.
  • Coffee tastes so much smoother with this comparing my old black and decker coffee. Worth the investment for a cup of nice coffee.
  • It is an elegant-looking unit that makes good coffee. Easy to use and clean.
  • The best benefit of this feature is I can carry it to the sink to fill.
  • This coffee maker is “by far” has proven to make the best tasting coffee I’ve ever made.
  • KitchenAid makes the best products, including this coffee maker! The coffee tastes great and it is easy to use.
  • So far this is the BEST one we have had! Love the removable carafe, sturdy reusable filter, pot that doesn’t drip when you pour.
  • Best drip coffee maker I’ve owned. The coffee tastes really clean.

Click For Pricing Details

KitchenAid Is An Amazing Brand For Hand Mixers

The KitchenAid 7-Speed Digital Hand Mixer with Turbo Boost quickly and accurately mixes a variety of ingredients with minimal cleanup. Choose from multiple speeds for quick mixing, whipping, beating, and more.

This hand kitchen mixer has an AMAZING 81% of consumers rating it 5 out of 5 stars. This hand mixer comes in classic red or “white on white”, and includes a snap-on accessory storage case for easy organization.

KitchenAid KHM7210ER 7-Speed Digital Hand Mixer with Turbo Beater


KitchenAid KHM7210ER 7-Speed Digital Hand Mixer with Turbo Beater II Accessories and Pro Whisk - Empire Red

Click image to view on Amazon


Example of comments from KitchenAid:

It is well-balanced and has a good range of speeds, most importantly its slow speed which many other products don’t seem to have.

  • It appears to be good quality & Kitchenaid is always a good brand!
  • THIS IS SO GREAT. I grew up with a Kitchenaid stand mixer so I knew the brand was good quality.
  • It is what you would expect from the quality produced by KitchenAid.
  • I like the KitchenAid.. it is surprisingly lighter, quieter – and more simple to use.
  • It does everything the description says the way you hope. KitchenAid rarely disappoints and this mixer was the steal of the year.
  • Best mixer I have ever used! Very durable, great price, nice look, and very quiet! In love with this product!
  • I can’t imagine being more satisfied with a hand-held mixer. Everything one would expect from KitchenAid.
  • Oh, how I love KitchenAid appliances! And this is no exception!
  • Great hand mixer. Whisk is perfect and beaters all clean up so easily. I just love it.

Click For Pricing Details

KitchenAid Is A Good Brand For Toasters

The long slot toaster lets you toast everything from thick Texas toast to thin, delicate bagels for a perfect breakfast or brunch. It features 7 shade settings, including Bagel, Defrost, Reheat, and Keep Warm.

This toaster has a good 63% of consumers rating it 5 out of 5 stars. A high lift lever is sure-handed when it’s time to remove small slices of bread or check toasting progress at any time.

KitchenAid KMT4116ER 4 Slice Long Slot Toaster with High Lift Lever


KitchenAid KMT4116ER 4 Slice Long Slot Toaster with High Lift Lever, Empire Red

Click image to view on Amazon


Example of comments from KitchenAid:

This KitchenAide is the closest I have been to the perfect toaster. It is good looking – a bit spaceshippy. Prominently displayed in our kitchen now.

  • Maybe a little too good. Have to turn the setting down compared to other toasters I have owned.
  • Surprisingly pleased! Toasts ideally! Looks good on the counter!
  • And the two long toasting compartments are larger than I expected! Best toaster I have owned!
  • My toast comes out perfect and what I love is the feature allowing the toast to be viewed without stopping the toasting process.
  • We enjoy the long opening for toasting baguettes.
  • The stop and check feature comes in handy.
  • We like that it has so many settings for achieving the perfect toast depending on the type of bread you use.
  • Absolutely love this toaster. It’s not your cheap $20.00 toaster, it’s very good quality, and well worth the money.
  • It’s long and narrow, so you have more counter space in front.

Click For Pricing Details

KitchenAid Has An Excellent Slow Cooker

Nothing beats the rich aromas of a hearty stew simmering on the stove. KitchenAid has added convenient features to their slow cooker so that you can enjoy delectable, homemade soups and stews without the extra work.

This slow cooker has an excellent 74% of consumers rating it 5 out of 5 stars. Four temperature settings – LOW, MEDIUM, HIGH and KEEP WARM ensure just the right amount of heat reaches your food.

The oval-shaped ceramic cooking vessel is removable for short-term preparation…


KitchenAid KSC6223SS 6-Qt. Slow Cooker with Standard Lid


KitchenAid KSC6223SS 6-Qt. Slow Cooker with Standard Lid - Stainless Steel

Click image to view on Amazon


Example of comments from KitchenAid:

Works better than any other brand. All others would boil on the low setting, this one has a true slow cooker temperature! Love it!

  • It meets all the expectations that you would expect from the Kitchenaid Brand.
  • Kitchen Aid is known for being a solid and reliable brand.
  • Finally, a slow cooker that is… actually a slow cooker.
  • I have used it several times- pulled pork, soups, meatballs, sauce, etc. Each time the food was cooked perfectly.
  • No overcooking or drying out.
  • The ceramic insert is easy to clean and operate. A great everyday slow cooker.
  • We love this slow cooker. The 30-minute increment timer is a nice touch and ultimately what sold us on this one.
  • It feels very well made and looks great in the kitchen.
  • We have cooked many meals in this slow cooker now and they all come out perfect.

Click For Pricing Details

In summary, they don’t come much more impressive than the KitchenAid brand.

While the KitchenAid name is practically synonymous with Kitchen Mixers, the company has also branched out over the years to develop a number of other quality products.

No one makes kitchen appliances that are more dependable or last longer. From a top-tier dishwasher to a stand mixer that will power through your heaviest batters, these are the tools that can be counted on for years of faithful service.

With their quality and dependability, you know KitchenAid products will stand up to rigorous use and still look good for many years to come.

You may also be interested in… Can You Put Ice In A Kitchenaid Food Processor? and 11 Ways to Clean White Kitchen Cabinets That Have Yellowed