Is Glossier A Good Brand? (8 Reasons Why Glossier Is A Good Brand)

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What Is The Glossier Brand Known For?

Glossier is a beauty and lifestyle brand. They offer skin care, body care, hair care (shampoo, stylers), makeup, fragrance, and tools (makeup brushes).

Glossier is beauty for the real you. Their products are designed for the way you actually live, with ingredients that work in real life – glowing skin without the flash and filters, minimal makeup that enhances your features, skincare that treats your real concerns, and fragrances that don’t read as fake or overpowering.

The products are simple but innovative, the packaging is stunning and appealing to all ages. Glossier has created a huge following of teenagers to women in their sixties with customers coming from every walk of life.

Glossier emphasizes delivering the best results by using the fewest products possible. Their products are designed to target specific skin concerns.

8 Reasons Why Glossier Is A Good Brand

The secret behind the meteoric rise in Glossier’s popularity? Glossier is a great brand for millennials, a demographic that’s notoriously difficult to please. Here are 10 reasons why this business is so appealing to millennials:

  1. The product line covers all the basics: Glossier offers everything from lipglosses to highlighters. Though they do have some trendy products (like lip tints), they are stocked with products that millennials gravitate towards, like eyeshadow palettes, eyeliners, and highlighters. This makes the brand easy to shop for and shows millennial shoppers that you care about them.
  2. The packaging is simple but luxurious: It’s clear that Glossier knows that their customers are eager to spend money on luxury cosmetics, and they don’t try to fool them by making cheap-looking packaging or using gimmicky-sounding names like “Puff.” The simplicity of the packaging is one reason why it
  3. This brand has quickly become a favorite among millennials, especially those who are looking for something more than just a plain, run-of-the-mill lipstick or eyeshadow.
  4. Glossier is all about helping you look and feel your best while offering products that are more than just cosmetics. It’s a way of life — and it’s not just that. The things the brand makes are of the utmost quality, from its makeup to its skincare to its bags.
  5. Another reason that people are excited about Glossier is because of its transparent capsules and packaging. Instead of using fancy labels for their product names and descriptions, Glossier simply lets the capsules do the talking (and bring the eye). Whether it’s a simple “glossier” or a more descriptive phrase like “rosehip oil,” the packaging really helps bring the brand to life for consumers.
  6. Glossier is a condiment brand focused on the modern millennial woman. It has a cool, hip vibe and is highly affordable. The products are so good that they’re currently being pitched as a “high-end department store beauty line.”
  7. The brand’s biggest selling point is the super-cool factor — it offers a variety of unusual and fun products to women who want to experiment with makeup, but don’t want to spend more than $10 for each item.
  8. Glossier products are fun and feminine without being too girly or frilly. While the brand does have some products geared toward women over 35, it’s still very popular with younger women. It also doesn’t seem to be trying too hard, which is important when you’re first starting out in the eCommerce space.

Let’s take a look at 7 of the highly-rated Glossier products and see what customers think about the brand and its products…

Glossier Is A Good Brand For Lip Balm

The following Glossier product has an AMAZING 80% of consumers rating it 5 out of 5 stars and has reached Amazon Choice status…

If you are a makeup lover, you might have heard about a new favorite lip treatment called Balm Dotcom.

This very popular lip balm that is described in glowing terms by the blogosphere is a super-soft lip balm that is made for chapped lips and it can be used in many different ways.

This is a very interesting product since it is not just your average lip balm, but a container that comes with a twist on base and a stick of soft balm.

Glossier Balm Dotcom with Coconut Oil is a sweet-smelling balm that moisturizes and protects your lips. Just like the rest of our product line, it’s gentle and made without skin baddies like parabens, fragrance, sulfates, and phthalates.

This cult classic salve melts into lips for an ultra-hydrating flush of color that lasts all day (plus a hint of peppermint). Safe for use on chapped skin and lips, Play with it to discover all of its uses…


Glossier Balm Dotcom


Glossier Balm Dotcom 0.5 fl oz / 15 ml (Birthday)

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Example of comments from Glossier:

Great authentic Glossier! It really helps me with my chapped lips personally and the flavor is really sweet, almost like a Dairy Queen blizzard!

  • I got this for my teenage daughter, she loves it.
  • It keeps my lips nice and soft the smell is amazing and the taste is sweet.
  • Smells delish, very smooth on the lips, slight shimmer. Small for the price, my daughter loves it.
  • I love this product! Kept my lips from getting chapped this winter.
  • It smells really good, it’s not sticky, comes in a cute little box.
  • I loved it! The smell is amazing and continues to smell after applying.
  • It was totally worth the money to see my daughter actually LIKE something I bought for her for a change!

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Glossier Is A Good Brand For Boy Brow

The following Glossier product has an excellent 75% of consumers rating it 5 out of 5 stars…

Glossier boy brow is a volumizing brow gel for men and women. Unlike other brow gels, it feels like nothing on the brows and gives a natural, but full look.

The gel has a nice smell, and it goes on smoothly. The gel comes in a small, but well-designed tube that looks great on any bathroom counter.

Glossier Boy Brow is a tinted brow gel, designed to keep your brows in place without the need for pencils or powders. Once dry, the Boy Brow gel helps to gently shape and fill in your brows, and is also designed to add a little bit of sheen to your brows.

Glossier Boy Brow is a highly pigmented, water-resistant brow product for fiercely bold brows. You can fill out your brows with just one swipe—or use it to set your brows in place all day.

The rich color payoff is delivered with a brush that deposits just the right amount of product so that it looks natural and never overstated.

If you’re partial to a little bit of drama, this pencil makes it easy to go from subtle to bold without changing tools. This is the only brow product you need…


Glossier Boy Brow


Glossier Boy Brow 3.12 g / 0.11 oz (Brown)

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Example of comments from Glossier:

I love this product and feel like I have finally “nailed down” my makeup routine. I have achieved the natural look that I want.

  • OMG, this is my new holy grail makeup item I love it!
  • I have thick bushy brows but they are kind of lighter than my head hair so this just works beautifully.
  • It’s very natural when applied correctly.
  • I love the way this product looks.
  • The brush gives it a very natural look.
  • Loved this product. Has a tiny brush—just the right diazepam for eyebrows.
  • This product has changed my life. It is seriously a holy grail.
  • I love that when I am not wearing a full face of make-up, I can still put on boy brow and it is a LOOK!!
  • Love this product and recommend it to anyone who has not tried it.
  • Stays on all day and adds just the right pop with darker eyebrows and mess-free!

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Glossier Is A Good Brand For Lip Gloss

The following Glossier product has an excellent 77% of consumers rating it 5 out of 5 stars and has reached Amazon Choice status…

Some glosses are all shone, no substance—they’re so sheer that you have to layer them on with a trowel to see any color, and they inevitably end up smudged across your face in a matter of minutes.

But not Glossier’s Glossiest Lip Gloss.

It’s formulated to pack a punch: The pigmented gloss is seriously shiny, and it provides a pretty, even layer of color. Just two coats of this stuff are all you need to get that party-perfect pout.

Glossier’s Glossiest Lip Gloss is a sheer, smear-resistant treat full of pigments and softening ingredients. It comes in four shades and has a subtle sheen with no glossy finish. This is the lip gloss to see you through every beauty look, from millennial pink to gothic glamour.

‘Glossiest’ is a sheer, glossy, light-diffusing lip gloss with a subtle shine. This is the one color that works on everyone – depending on skin tone, it reads as a light clear gloss or very light rose color.

The formula, which is long-wearing and buildable, feels as good on your mouth as it looks in the tube…


Glossiest Lip Gloss by Glossier


Glossiest Lip Gloss by Glossier

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Glossier’s most iconic product. Pure, colorless lip gloss for an effortless, sophisticated look. It’s the perfect multipurpose gloss for all skin tones.

Swipe it on alone, under lipstick, or over your favorite lipstick for an extra shiny boost of color.

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Glossier Is A Good Brand For Mascara

The following Glossier product has a good 69% of consumers rating it 5 out of 5 stars and has reached Amazon Choice status…

Glossier, the e-commerce company best known for its minimalist skincare and beauty products, is branching out into mascara now with its Lash Slick Size.

The Glossier Lash Slick is a lightweight formula that keeps your lashes volumized and glossy all day long.

It is easy to use and has a pleasant consistency, thickening lashes almost immediately. Unlike many mascaras, which are difficult to remove, this one washes off easily with just soap and water.

Glossier Boy Brow is a tinted brow gel, designed to keep your brows in place without the need for pencils or powders. Once dry, the Boy Brow gel helps to gently shape and fill in your brows, and is also designed to add a little bit of sheen to your brows.

Lash Slick is the first lash-hugging formula that holds a curl—so you can rock full, fluttery lashes through any weather, or all day.

Glossier Lash Slick works best with your natural lash shape. It’s the key to achieving both drama and authenticity in your eyes.


Glossier Lash Slick Size


Glossier Lash Slick Size: 8.5 g/0.29 oz Shade: Black

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Apply it directly onto your eyelashes before applying mascara, or dampen an angled liner brush and use it as a mascara primer.

  • It’s a lightweight, buildable mascara that adds length without any clumping or flaking.
  • It’s also completely smudge-proof so you can snooze on that extra minute or two in the morning.
  • Its unique brush features a flexible silicone spine that wraps around each lash for effortless application.
  • Simply glide it on for instant glamor.

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Glossier Is A Good Brand For Coconut Balm

The following Glossier product has an AMAZING 81% of consumers rating it 5 out of 5 stars and has reached Amazon Choice status…

If your lips are the gateway to your face, then their appearance should be a source of pride. After all, it’s not a great sign if the rest of your face looks tired and worn down when your mouth is at its brightest and rosiest.

Enter Glossier Balm Dotcom, a product that delivers bigger, better, softer lips in as little as three uses. They’ll look softer, healthier and more hydrated, and you’ll be glad that you’re wearing a smile that’s worthy of the rest of your face.

Glossier is a line of skincare products that strives to be high-quality, and high-tech. Their balm dotcom is no exception.

This product comes in a small tube that is super portable, and it has a clean scent and a pleasant texture (which means you can use it on your lips, too).

Glossier Balm Dotcom is a great option for anyone looking for a lightweight, multitasking product to keep in their bag or desk…


Glossier Balm Dotcom


Glossier Balm Dotcom 0.5 fl oz / 15 ml (Coconut)

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Balm Dotcom is perfect for locking moisture into your skin while keeping out the elements—balmy wonder that glides on easily and keeps your skin soft throughout the day.

  • Skin-smoothing balm that hydrates and nourishes.
  • This is the ultimate cure-all for your lips, featuring soothing coconut oil.
  • Available in a travel-friendly twist-up tube, it’s versatile enough to use anywhere.
  • Squeeze some onto your lips for a boost of hydration and a hint of sheer shine.
  • Or use it anywhere else on the body that needs some healing, hydrating, soothing baby (cue all the heart eyes).
  • It makes a great cuticle cream, under-eye treatment, or on top of makeup for an instant glow.

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Glossier Is A Good Brand For Blush Cream

The following Glossier product has an excellent 72% of consumers rating it 5 out of 5 stars…

Blushing is a phenomenon that we all experience, but few of us understand. It is a natural response to feeling embarrassed, excited, or even just warm.

But, what if I told you blushing wasn’t something that just happened to you, but that you could control?

Glossier launched a new blush product called Cloud Paint and has made the world go crazy over it. It is a cream blush that comes in three shades – Beam, Haze, and Haze Deep.

Glossier’s Cloud Paint blush has become incredibly popular for its color-shifting formula that reacts to the pH balance of a person’s skin. This allows Cloud Paint to become a natural flush that blends in seamlessly with your natural complexion.

Glossier Cloud Paint blushes were developed to be the perfect shade of blush for any complexion. Beautiful colors. One simple brush…


Glossier Cloud Paint A New Way To Blush


Glossier Cloud Paint A new way to blush 0.33 fl oz / 10 ml (Beam)

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Glossier’s Cloud Paint is a cream blush that applies like a dream—in three sheer, buildable shades. One swipe on each cheek and you’ve got naturally flushed skin with a barely-there look.

  • The blush is meant to be applied directly on the cheeks, and to be blended on the skin with fingers.
  • It is designed to be non-caking and very blendable so that it is able to be very natural and soft on the cheeks.

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Glossier Is A Good Brand For Serum

The following Glossier product has an excellent 75% of consumers rating it 5 out of 5 stars and has reached Amazon Choice status…

Want clearer skin right now? The Glossier FutureDew Hyaluronic Acid Serum is here to put your complexion back on track. It revives and rehydrates the skin to adjust its pH levels and gently gets rid of protective oils that trigger acne.

Glossier Futuredew is a hybrid mousse and oil that hydrates and preps skin for makeup application. It’s jam-packed with antioxidants (Vitamins C & E); Coenzyme Q10, which promotes cellular energy; Vitamin P, which brightens; and squalane, which is an emollient that supports radiance and elasticity.

Take your skin to the future. The Glossier Younique FutureDew Advanced Serum is a hybrid of beauty oils and skin treatments in one simple step…


Glossier Futuredew Oil Serum Hybrid


Glossier Futuredew Oil Serum Hybrid

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A hybrid between a skincare product and pure, delicate, liquid gold. This oil serum locks in moisture to keep skin baby-soft, and delivers a fresh, dewy glow to dry complexions.

  • I love the fact that this moisturizer feels great and makes my face glow! Excellent product!
  • It’s fantastic! My skin is loving it!
  • This serum holds the moisture ALL DAY.
  • If I wear foundation it stays fresh and never settles into fine lines.
  • This is my favorite beauty product EVER.

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In summary, this brand receives excellent ratings and women love their products.

Glossier is a popular brand due to its wonderful customer service, great quality cosmetics, and having a wide range of products, including skincare, makeup, body products, and fragrance.

The best thing about Glossier is that we make products that help you to truly care for yourself. Glossier does this by bringing our insight—gleaned from both conversations with thousands of women and their own personal experiences—into what they make, and then design them from the ground up so they’re as beautiful as they are functional.

The only real negative is the price. These products are more expensive than a lot of other brands.

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